Gütiokipänjä Cafe
Drawing from inspiration of the european country of Kiki’s Delivery Service, I designed a packaging system for the bakery within the movie, called Gütiokipänjä. I wanted the packaging and ambience to seamlessly fit into the world of Kiki’s Delivery Service.
Branding Design
Packaging Design
Timeline
1 Week
Aesthetic & Vibe
Cottage Style
Process
Gutiokipanja Bakery Closer Look, Kiki’s Delivery Service, Directed By Hayao Miyazaki, Studio Ghibli, 1990
And of course, how could you miss her without her big red bow?
Kiki’s Delivery Service, Directed By Hayao Miyazaki, Studio Ghibli, 1990
I was able to construct the bow using the dieline of the counter of the heart.
From Sketch to Finalized, I’ve stayed true to the original idea of the european cottage vision, using tulip details and scallops. Most of the bread names have little nods to characters within the film as well.